How Smart Gym Owners Are Winning in the GLP-1 Era

GLP-1 adoption is projected to reach 30–70 million Americans by 2028. This is not a trend — it’s a structural shift in health behavior.

The gyms winning right now are:

• Removing stigma around medical weight loss

• Marketing themselves as GLP-1–friendly

• Emphasizing strength, longevity, and lifestyle change

• Educating members instead of resisting change

This moment mirrors previous industry shifts:

• Personal training

• Group fitness

• Wearables and fitness tech

Each time, gyms that adapted early gained market share. GLP-1s are expanding who fitness is possible for — and gyms that embrace this will grow faster, retain members longer, and increase lifetime value.

Don’t wait until competitors adapt first.

👉 Become a YourFitPrint Gym Partner and position your gym at the center of the GLP-1 fitness movement.